【銷售英語】如何與客戶建立關係？銷售人員必學36個英語詞彙與短句！

Part 3-了解並回應客戶的需求

 

（圖片由作者提供）

 

每個客戶都有特定的需求，而你的工作就是找出那是甚麼。你必須與他們交談以找出最適合他們的產品/服務，並說服他們，讓他們相信您的產品/服務是物有所值的。

 

基本詞彙和短句：

 

What do you think? （與客戶互動；獲得他們對產品/服務的意見）

 

Price range

價格範圍

 

More economical

更經濟實惠

 

Buy in bulk

大量購買

 

A free trial 

免費試用

e.g. We offer a free two-week trial.

 

The price range is very affordable.

價格範圍非常實惠。

 

This product would be a good fit for you.

該產品非常適合你。

 

Have you used this or something similar?

你有用過該產品或同類型的產品嗎？

 

XXX is a great bargain.

XXX物超所值。

 

Sample sentence:

Are you interested in this laptop? It would be a good fit for your needs. You’ll see that the price range is very affordable, and we’re currently offering a discount as well, which makes this laptop a great bargain.

 

Part 4-與客戶協商價格

 

當顧客表示對產品有興趣時，你就要抓緊機會強調產品的功能並證明它物有所值。例如，你可以通過將其與其他同類型產品進行比較，並解釋為甚麼只有眼前這件商品適合他。

 

（圖片由作者提供）

 

基本詞彙和短句：

 

Limited supply

供應有限

 

May be out of stock soon

可能很快缺貨

 

Alternative payment options

其他付款方式

 

Pay in installments

分期付款

 

Discount available

有折扣提供

 

Money back guarantee 

退款保證（如果買家對產品不滿意，可以在一定時間內退還產品並獲得退款）

 

Cash rebate

現金回贈

 

Sample sentences:

 

Although it appears expensive, if you look at all the features it comes with 附帶的所有功能, it’s actually a bargain 很划算的. Since this product is in limited supply, it’s a great find.

 

If you don’t wish to pay the whole sum 全部款項 right now, you can look at our alternative payment options, such as paying in installments 分期付款.

 

Part 5-達成交易/結束對話

 

基本詞彙和短句：

 

Thank you so much for shopping with us.

非常感謝您的惠顧。

 

We hope you’ll visit us again.

希望您能再次來臨。

 

We look forward to seeing you again.

期待再次見到你。

 

Feel free to call us anytime if you have any questions.

如有任何疑問，請隨時致電我們。

 

If a friend/family member needs something similar, we’d be happy to help.

如果朋友/家人需要類似的東西，我們很樂意提供幫助。